250 485 7734 connect@starnorth.ca
Keep your eye on the big picture

Keep your eye on the big picture

We all go about our business, looking after unique and separate parts of the operation and come to have our own expression of just what the organization is. Our colleagues are busy with other parts of the animal — I’ll let you determine who has the tail end — but we get so engrossed in our own work that it’s only occasionally that we consider the organization as a whole.

They shouldn’t hear it through the grapevine

They shouldn’t hear it through the grapevine

When working with public-sector clients, I always strongly encourage news they are preparing for constituents or clients — and eventually the media — be first delivered to employees.
The reason? Chances are pretty good someone hearing the news will want to talk about it (even if just in passing)  if and when they make contact with one of your employees — either at a counter, by phone or standing six feet away from them in a grocery store. It really helps the effort if your employees know what they’re talking about.